As a black owned company that not only stands behind, but actively participates in this movement, we want to shed some light on what exactly BLM is for our audience. Let me start by saying […]
Books for Entrepreneurs
Book List As an entrepreneur it’s so important to read and gain knowledge on a regular basis. Not only does it keep you inspired and up to date but it also hard wires your brain […]
Marketing Tips
Before I went to marketing school I had a my first legal business selling homemade, vegan, all natural skincare products. Having went to cosmetology school and studied independently in medical science and chemistry, I KNEW […]
HASHTAGS
For your social media accounts to reach the max amount of people, you really need to utilize hashtags. Well, not on every platform, but you have to know the difference ! Disclaimer though: Just like […]
Social Media Captions
Social media captions are extremely important. Whether it’s a regular post or a promoted post, you want it tailored to your current social media objectives. And that main objective should be to get your audience […]
Social Media Photography
When it comes to your social media, let’s be honest, it’s all about pictures. Sure Instagram is the most visual platform and Tiktok is best for videos right now. However, all social medias show the […]
Branding Vs Marketing
We’ve been explaining our rebrand lately so you guys know what’s going on. One of the biggest factors is the change from a marketing firm to a branding firm. In this blog we’re going to […]
Psychology of Color
Get a load of this; Research shows that up to a whopping 85% of consumers say that COLOR is their biggest motivator when choosing a product. Even more so, 92% say that product and brand […]
Why Dream Big
We’ve recommended that you dream big for the last few years and for the first time, someone recently asked us WHY ?! Super valid question, tbh. Shoot for the moon. Even if you miss, you’ll […]
SWOT Externals
A few weeks ago we let you know what a SWOT analysis was in general and why it’s important. Last week we talked about the first half of your SWOT, the internals. This week we’re going to […]
A New Vibe
As The Vibe Creator (#TheVibeCreator), it was only right that I start rebranding to narrow down on the Vibe part a little more. My new tagline is: It’s More Than Branding. This is to emphasize […]
SWOT Internals
A couple weeks ago we let you know what a SWOT analysis was in general and why it’s important. This week we’re going to tackle the internal parts of your analysis; strengths and weaknesses. Internals […]